Job Description
Note: The job is a remote job and is open to candidates in USA. Betches Media is a leading digital media and lifestyle destination for women, known for its humorous and engaging content. They are seeking a Freelance Graphic Designer to create visually compelling branded content and collaborate with various teams to enhance brand campaigns across multiple platforms. Responsibilities • Visual Execution • Design and produce creative assets for branded partnerships, including Instagram feed posts, Stories, newsletters, and event collateral. • Develop polished sales and client presentation decks that visually communicate campaign concepts, strategies, and post-campaign results. • Translate campaign objectives into engaging visual stories that align with both Betches’ bold, playful aesthetic and client brand guidelines. • Apply performance data (engagement rates, CTR, impressions) to continuously refine creative output. • Collaboration & Communication • Work closely with Sales, Account Management, and Analytics teams to ensure deliverables meet campaign objectives and visual standards. • Partner with the Senior Art Director to translate creative direction into final deliverables. • Support experiential marketing initiatives by designing signage, photo backdrops, and event collateral. • Contribute to creative brainstorms, bringing conceptual thinking and visual ideas that align with branded goals. • Brand Consistency & Creative Growth • Maintain and evolve templates, visual systems, and branded design guidelines for the Partnerships team. • Ensure all assets are visually cohesive and aligned with Betches’ voice and aesthetic. • Stay current on design trends, emerging formats, and social best practices; share new ideas with the larger design team. • Keep files organized, layered, and ready for handoff or revisions. Skills • 2–4 years of professional design experience, preferably in an agency or fast-paced branded content environment. • Strong proficiency in Adobe Creative Suite (Photoshop, Illustrator, InDesign); familiarity with Canva is a plus. • Experience designing sales presentations, client decks, or pitch materials with a focus on storytelling and layout design. • Strong visual sensibility with an understanding of typography, composition, and color. • Comfortable working across multiple projects and deadlines in a collaborative, feedback-driven environment. • Excellent communication skills and ability to interpret creative direction. • Familiarity with social media performance metrics and a curiosity for data-informed design decisions. • Experience designing for social-first or influencer-led branded campaigns. • Photo retouching or basic motion graphics (After Effects or similar). • Experience with experiential or event design assets. Company Overview • Betches is a female-founded and led media and entertainment brand that provides a space for all women to get real about life – funny, honest, and unfiltered. It was founded in 2011, and is headquartered in New York, New York, USA, with a workforce of 51-200 employees. Its website is Apply tot his job