Job Description
We are looking for a Ghostwriter & Content Strategist who specializes in LinkedIn personal branding for founders, leaders, and professionals. The role involves crafting authentic, high-impact LinkedIn content that reflects the client’s voice, builds authority, and drives engagement. This is a priority hire and ideal for someone who understands LinkedIn algorithms, storytelling, and positioning. Key Responsibilities • Ghostwrite LinkedIn posts (short-form & long-form) in the client’s voice • Build and execute a LinkedIn content strategy aligned with personal brand goals • Conduct voice discovery calls or research to capture tone and perspective • Create content calendars and posting schedules • Write hooks, storytelling posts, carousels, and thought-leadership content • Optimize content for reach, engagement, and conversions • Analyze post performance and refine strategy accordingly • Stay updated with LinkedIn trends and algorithm changes Requirements • Proven experience in LinkedIn ghostwriting or personal branding • Strong storytelling, copywriting, and editing skills • Deep understanding of LinkedIn content formats and best practices • Ability to adapt writing style to different personalities and industries • Experience working with founders, CXOs, or professionals is a plus • Strong research and content ideation skills • Ability to meet deadlines and work independently Preferred Qualifications • Background in content strategy, journalism, or marketing • Experience building or managing personal brands on LinkedIn • Familiarity with analytics and performance tracking What We Offer • Opportunity to work closely with founders and leaders • Creative ownership and strategic influence • Long-term collaboration potential • Competitive compensation (project-based or monthly retainer) How to Apply Please fill out the application form below. Shortlisted candidates will be contacted by our team. Apply tot his job