Social Media & Influencer Manager, Media & Entertainment

🌍 Remote, USA 🎯 Full-time 🕐 Posted Recently

Job Description

Lead platform-specific social strategies (TikTok, IG, LinkedIn, X, YouTube) that directly drive signups and upgrades; build campaign measurement frameworks and run data-driven optimizations
Operate a high-velocity content engine — own the editorial calendar, publish multiple times daily, convert event moments into scalable short-form assets, and art-direct creative with agencies and freelancers
Lead creator, influencer and UGC programs end-to-end: audience targeting, briefs, compliance & licensing, onboarding, payments and performance reporting
Manage external creative partners and independent contractors — production, budgets, timelines and quality control
Partner across a matrixed organization (Brand, Product, Community, Strategy, Education, Demand Gen and Paid Media teams) to align messaging, content, timing and KPIs for maximum impact
Maintain deep knowledge of the AI creative tool market and creator workflows, and apply that perspective to content, recruitment and measurement.

8+ years experience in social, content, creator or product marketing with clear examples of business impact
Proven track record building social programs that move the funnel
Experience running a content engine that publishes multiple times per day
Demonstrated success designing and running creator activations, handling briefs, licensing, FTC compliance, and delivering usable creator assets
History managing creative agencies, outside production teams and independent contractors to deliver against brief, tight timelines and budgets
Deep familiarity with AI creative tools/market and experience working in SaaS or product-driven marketing environments
Strong capability with platform analytics and web analytics, experimentation, and turning data into prioritized optimizations that improve conversion metrics.