Job Description
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Social Media Manager (Full-Time, Remote) – Consumer Brands (Tech & Men’s Skincare)
We are looking for a data-driven Social Media Manager to manage and grow the presence of two consumer brands:
MakakaOnTheRun – A German startup focused on privacy, cybersecurity, and RFID-blocking products.
MännerSache – A German men’s skincare brand built around confidence, performance, and high-quality German manufacturing.
This is a full-time, long-term remote position for someone who understands consumer products, brand positioning, and performance analytics.
⚠️ This is NOT just a posting role.
We are looking for someone who understands numbers, studies performance, and continuously optimizes strategy.
What You’ll Be Responsible For
Planning, creating, scheduling, and publishing content across:
TikTok
YouTube
LinkedIn (when relevant)
Managing two separate content calendars with distinct brand voices
Monitoring and analyzing performance metrics:
Engagement rate
Reach & growth
Watch time
Click-through rate (CTR)
Conversions
Optimizing content strategy based on analytics
Identifying trends relevant to:
Consumer products
Men’s grooming
Lifestyle
Privacy & tech
Collaborating with designers, video editors, and internal teams
Maintaining brand consistency across all platforms
Who We’re Looking For
✅ Required:
3+ years managing social media for consumer/physical product brands
Experience with skincare, grooming, lifestyle, or tech brands
Familiarity with German or EU brands
Strong understanding of analytics and performance optimization
Experience managing multiple platforms with different strategies
Ability to explain why content performs (or doesn’t)
Independent, organized, and proactive
Strong written English
Experience supporting paid social campaigns
Performance marketing mindset
Important: What We Value Most
We are specifically looking for someone who:
Thinks strategically, not just creatively
Uses data to make decisions
Understands brand psychology
Can manage two different brand identities without mixing them
Plans 2–4 weeks ahead
Takes ownership
If you mainly focus on aesthetics without discussing numbers, this role may not be the right fit.
To Apply
Please include:
Examples of consumer brands you’ve managed
Specific growth results you achieved (include numbers)
A brief explanation of how you analyze performance
Your availability (full-time only)
Your monthly rate
Applications without measurable results will not be considered.
Apply Now
Apply Now