Job Description
Note: The job is a remote job and is open to candidates in USA. My Fit Foods is a fast-growing brand focused on helping people take control of their health through clean meals and accountability. They are seeking a Klaviyo Marketing Automation Specialist to lead email and SMS lifecycle strategies, crafting engaging messaging that connects with customers and drives healthier decisions. Responsibilities • Build and optimize email, SMS, and push campaigns in Klaviyo • Create automated flows (welcome, post-purchase, churn prevention, winback, education) • Write clear, fun, human messaging that strengthens customer connection • Own segmentation and lifecycle strategy to improve retention and LTV • Run A/B tests and make fast, data-backed optimization decisions • Build surveys, quizzes, and customer feedback flows with Typeform • Automate data syncs and touchpoints through Zapier • Collaborate closely with Design, Operations, and the CEO to align messaging Skills • Strong writing skills with a friendly, persuasive, human tone • Passion for fitness, nutrition, and health-focused brands • 1–2+ years hands-on Klaviyo experience • Deep understanding of lifecycle marketing able to design, execute, and optimize every stage of the customer journey from acquisition to retention • Expert-level segmentation skills: dynamic audiences, behavioral triggers, predictive analytics, and micro-targeting at scale • Strong interpretation skills, able to analyze patterns, behavior, and performance metrics to identify what customers need next • Experience with Zapier (automation) and Typeform (forms/surveys) • Ownership mindset and high personal standards • Performance-driven approach tied to retention, engagement, and repeat purchases Benefits • Dental insurance • Health insurance • Paid time off • Vision insurance Company Overview • An expanding concept that offers delicious, healthy and freshly prepared food and meal planning services. It was founded in 2006, and is headquartered in Austin, Texas, USA, with a workforce of 201-500 employees. Its website is Apply tot his job
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