Job Description
Role Description
- This position is posted by Jobgether on behalf of a partner company. We are currently looking for an Associate Director, DTC Innovation - REMOTE. In this role, you will actively contribute to transforming the customer experience technologies tailored for patients facing chronic lymphocytic leukemia and facilitate trial recruitment for a diverse range of tumors. Your expertise will ensure the delivery of compelling content and strategies that foster a seamless and personalized journey for both patients and caregivers navigating healthcare. You'll collaborate closely with cross-functional teams, including engineering and analytics, to craft data-driven, insightful, and human-centered digital products.
- Develop and refine clear and strategic content across various platforms including web, email, and social media.
- Lead team interactions for medical, legal, compliance, and regulatory reviews.
- Implement AI-driven tools to streamline marketing strategy execution.
- Utilize data and user research to identify and resolve engagement friction points.
- Manage analytics reporting for key performance metrics.
- Ensure compliance with HIPAA, GDPR, and WCAG standards while enhancing user experience.
- Promote a customer-first culture balancing metrics with empathy and accessibility.
- Qualifications
- 8+ years of experience in pharma marketing, including PRC submissions.
- Proven track record of delivering timely, on-budget, and strategy-aligned projects.
- Technical expertise with Salesforce CRM/Marketing Cloud, analytics tools, and CMS.
- Strong ability to leverage data and behavioral insights for product enhancement.
- Excellent skills in stakeholder management and cross-functional collaboration.
- In-depth understanding of regulatory frameworks in healthcare.
- Benefits
- Competitive salary range of $155,800.00 - $205,800.00 annually.
- Participation in annual bonus plans and discretionary equity awards.
- Comprehensive benefits package including Medical, Dental, and Vision.
- 401(k) plan with company match and Flexible Spending Accounts (FSA/HSA).
- Paid Time Off and wellness programs.
- Remote work flexibility to support work-life balance.
Company Description
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