Marketing & Data Analyst (DaaS / Subscription Growth & Retention Specialist)

🌍 Remote, USA 🎯 Full-time 🕐 Posted Recently

Job Description

We’re looking for an experienced Marketing & Data Analyst / Growth Consultant to help us analyze and optimize a subscription-based Data-as-a-Service (DaaS) product.

Our platform serves a high volume of users and operates on a trial-to-subscription model, so the core focus of this role is to increase retention and improve trial-to-paid conversion rates through data-driven insights and actionable recommendations.

What You’ll Be Doing:

  • Analyze user behavior across the full funnel:

Trial signup → engagement → conversion → retention → churn

  • Identify key drop-off points and friction areas in the user journey
  • Segment users based on behavior, cohorts, and acquisition channels
  • Evaluate pricing, offers, and trial structure performance
  • Audit onboarding flows, product usage patterns, and engagement metrics
  • Provide clear, actionable recommendations to improve:

Trial conversion rate

Member retention (short-term and long-term)

  • Suggest and prioritize A/B tests (pricing, UX, messaging, offers, etc.)
  • Work closely with our internal team to interpret findings and guide implementation strategy

What We’re Looking For:

  • Proven experience with subscription-based products (SaaS or DaaS preferred)
  • Strong background in: Product analytics, Marketing analytics

Conversion rate optimization (CRO), Retention strategy

  • Experience working with trial-based subscription models is a must
  • Ability to turn complex data into clear business insights and recommendations
  • Familiarity with tools such as Google Analytics, Mixpanel, Amplitude, or similar
  • Experience analyzing pricing strategies, churn drivers, and lifecycle metrics

Ideal Candidate:

  • Has worked on high-volume consumer subscription products
  • Understands short retention cycles and how to extend LTV
  • Comfortable identifying quick wins as well as long-term strategic improvements
  • Thinks like both a data analyst and growth marketer

Important Notes:

❌ No agencies — we are looking for an individual consultant with deep expertise

  • This is a strategy + analysis role, not just reporting
  • We value actionable insights over dashboards

Project Scope:

  • Initial deep-dive analysis + recommendations
  • Potential for ongoing consulting based on performance and results

To Apply

Please include:

  • Examples of similar work (especially subscription or trial-based products)
  • Specific results you’ve driven (e.g., improved retention %, conversion lift, etc.)
  • Your approach to analyzing and improving trial conversion + retention

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