Job Description
Cambridge Innovation Institute (CII) is seeking a creative, outgoing, and self-motivated Client Services & Sales Marketing Specialist to help execute the marketing of their sponsorship and exhibit opportunities. The role involves assisting with marketing campaigns, client services, and ensuring a positive client experience while supporting various business functions in the events industry. Responsibilities Develop and execute e-mail-marketing campaigns to promote exhibit and sponsorship opportunities Track and report statistics for e-mail sales marketing campaigns for each conference Coordinate the fulfillment of clients’ contracted deliverables, e.g. set up one-on-one meetings for sponsors at events, order branded items, and organize the exhibit hall game card and raffle Write and proofread sales-related marketing materials, e.g. brochures and event websites Collaborate with the design team on production of exhibit & sponsorship collateral Create, post, and update web content for sponsorship and exhibit pages Develop LinkedIn social media promotions to increase event visibility and drive sponsorship and exhibit sales Maintain the Sponsor & Exhibitor Portal: ensure deadlines are accurate, information is posted for clients to access, and client content is uploaded by the deadlines Conduct market research on competitive events to identify prospective sponsors and expand the prospect database Assist with client requests for demographics, attendee lists, and other event statistics Support engagement initiatives, e.g. cooperative client registration discount campaigns Travel to events as needed to assist with on-site deliverables and client support Support Best of Show Awards programs (web design, marketing, planning) Skills 1-2 years' experience supporting sales with marketing execution: email marketing, social media (especially LinkedIn), and basic campaign coordination Degree in Marketing, Communications, Business, or a related field Strong interpersonal, written, and verbal communication skills Highly organized, proactive, and detail-oriented – able to manage multiple campaigns, logistics, deadlines, and client deliverables simultaneously Creative and resourceful – will bring ideas for improving campaigns, engagement, and client experience Professional, client-facing communication and customer-service orientation Responsiveness and follow-through – strong sense of ownership in ensuring client deliverables are completed accurately and on time Adaptable and flexible within a fast-paced environment where priorities can shift and problem-solving is a daily part of the job Able to travel (around 4 trips yearly) and work sometimes long days at events Experience with email marketing platforms (e.g., Mailchimp, HubSpot, etc.) Familiarity with content management systems and website updates Proficiency in Microsoft Excel or Google Sheets for tracking and reporting Experience with CRM systems is a plus Benefits Performance bonus tied to revenue and profit goals Flexible scheduling Generous paid leave Employee wellness programs Health and dental insurance FSA plan Company-paid life and disability insurance 401(k) with matching company contributions Company Overview Cambridge Innovation Institute delivers cutting edge information through events, publishing, and training. It is a sub-organization of Strategic Alliance Management Congress. It was founded in 1992, and is headquartered in Needham, Massachusetts, USA, with a workforce of 51-200 employees. Its website is