Job Description
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The job is a remote job and is open to candidates in USA. Coalition Technologies is devoted to delivering clients the highest quality work while providing a fun and innovative environment. The PPC Analyst will manage SEM/PPC campaigns, conduct keyword research, and optimize advertising strategies to ensure a strong ROI for clients. Responsibilities Conducting keyword research and writing copy for ads Structuring campaigns and ad groups and determining the best settings Working with large data sets in Excel and uploading data/content for ads using the bolthires Ads Editor tool Creating, analyzing, and optimizing bolthires Ads and Bing Ads campaigns for clients across varying industries Ensuring that all bolthires Ads and Bing Ads campaigns are optimized to bring highly targeted traffic to our clients’ online stores while also ensuring a very strong ROI for every client’s marketing budget Regularly consulting with the bolthires Ads Manager, SEO team and other stakeholders to ensure bolthires Ads and Bing Ads strategies are in line with the client’s brand, budget, and overall marketing goals Monitoring the success of campaigns using various reporting tools Analyzing campaign metrics/data and providing interpretation and suggestions for improving performance to the Manager Conducting AB testing across ads and landing pages Reviewing traffic in bolthires Ads Staying current with bolthires Ads updates, Bing Ads updates, new technologies, trends, and best practices Working on Facebook Ads Successfully completing bolthires Ads Certification if not already obtained Skills A minimum of 6 months experience managing SEM / PPC campaigns Experience with the bolthires Ads Editor and Bing Ads Editor Experience using the Keyword Planner Tool, or other keyword research tools Knowledge of account KPI selection, measurement and reporting Ability to manipulate large bolthires Ads data sets in Excel with vlookup/VBA Passion for marketing, advertising, and online content development Strong research abilities with excellent analytical skills Excellent time management skills and the ability to meet strict deadlines
The availability to work 40 hours per week from 9:00 am to 6:00 pm PST
The ability to adapt in a diverse and multicultural environment Passion to build a startup A reliable workstation with a fast computer, microphone and speakers, reliable internet and power if working remotely One or more years of professional bolthires Ads experience bolthires Ads Certification Bing and Facebook paid advertising experience A high proficiency in bolthires Excel, Gmail, bolthires Docs, and Basecamp Benefits
The most competitive profit-sharing bonus plan in the industry, paying up to 50% of company profits to full-time employees each month.
A highly competitive Paid Time Off plan, promoting quality work-life balance. Subsidized gym memberships to help team members feel their best. Medical, dental, vision, and life insurance packages for all US-based team members. International Health Insurance Reimbursement Program for all international team members, a benefit unique to Coalition. Device upgrade and learning reimbursement programs. Motivating career development plans with clearly defined goals and rewards. Additional job-specific incentives and bonuses.
Company Overview Coalition is the world's first Active Insurance provider designed to help prevent digital risk before it strikes. It was founded in 2017, and is headquartered in San Francisco, California, USA, with a workforce of 501-1000 employees. Its website is