Job Description
Key Job Details:
- Company: Workwarp
- Start Date: Immediate openings available
- Compensation: a competitive salary
- Location: Remote
- Position: Work From Home No Start Up Fee
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You do not believe in the status quo and have mastered the art of making products \"fly-off the shelf\". You have a burning desire to be part of something bigger. You will be our marketing wizard. Onewho will conjure the perfect product marketing strategy that will bring in a tsunami of customers
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Responsibilities
รย Develop and execute successful go-to-market programs for impactful product launches targeting
รย Develop brand strategy, positioning and messaging
รย Develop high-impact marketing collateral (e.g. blogs, brochures, datasheets, whitepapers, web-copy, case studies, presentations, infographics, videos, podcasts, and other media)
รย Brief the press, influencers and industry experts about new products and features
รย Obtain insights into customersรย usage of current products, untapped opportunities and buyer personas, through interviews, surveys, focus groups and sales data
รย Perform competitive analysis and market research of competing products
รย Deliver presentations to customers and prospects
รย Speak and present products at trade shows and webinars
Qualification
รย Bachelors degree in Marketing, Communications or similar field
รย Must have 4+ years of experience in product marketing, product strategy, growth or equivalent function, preferable within technology
รย Must have or held a job title that include \"product\" and \"market|marketing\" in it
รย Must have experience in B2B
รย Background in design and copywriting is a plus
รย Experience in market analysis
รย Familiar with product marketing tactics (e.g. integrated marketing campaigns)
รย Working knowledge of marketing automation, SEO, web analytics, CRO and social media marketing best practices and tools
รย Excellent communication skills
รย Keen eye for detail
รย Analytical mind and strong quantitative skills
รย Motivated self-starter - positive, high-energy, driven individual with a proven ability to move projects forward efficiently and effectively with minimal direction
รย Able to identify opportunities for improvement and act on them
รย Comfortable working with uncertainty and ambiguity Apply Job!
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