Job Description
Do you have strong instincts for storytelling and a hunger to experiment with how brands show up in the world?
We’re looking for a Content Creator to help shape how Blackthorn shows up through content across our owned channels. This role focuses on bringing our brand to life through storytelling, creativity, and thoughtful execution of content and media.
Reporting to the Director of Marketing, you’ll partner closely and collaborate across teams to translate campaign priorities, product value, and customer insights into unique content that feels human, confident, and differentiated, driving awareness and demand for Blackthorn’s products. Social Media
Own day-to-day content strategy and creation for LinkedIn and YouTube, with opportunities to expand into additional platforms over time
Create platform-native content, including short-form video, visuals, and storytelling posts
Develop a recognizable and consistent brand presence across social channels
Monitor engagement and performance, using insights to refine content direction
Consult on executive social media strategy
Webinars & Video Content
Plan and execute webinars in partnership with the Director of Marketing and campaign stakeholders
Own promotional content and campaigns to drive attendance and engagement for live webinars
Develop post-event content that extends the impact of each session well beyond the live moment, including repurposed assets across social, email, blog, and web
Create engaging, agile, and high-impact video content across channels (LinkedIn, YouTube, short-form clips, behind-the-scenes, storytelling formats) that brings the Blackthorn brand to life
Brand Expression & Storytelling
Help define how the Blackthorn brand shows up through content and media across owned channels
Translate company strategy, product value, and customer insight into clear, compelling narratives
Apply and evolve brand voice and tone through real-world content
Bring forward creative ideas, content series, and new formats — and test what resonates
Develop hypotheses around content formats, narratives, and channels
Help evolve content direction based on real-world performance
4-6 years of experience in content marketing, brand storytelling, or a related role for B2B SaaS companies
Event industry and/or event technology experience preferred
Exceptional writing and editing skills, with a portfolio you’re proud of
Experience creating content across formats (written, social, video)
Experience using AI tools to support creative workflows
Strong instincts for voice, tone, and what makes content feel “on brand”
Ability to balance creativity with performance insights
Familiarity with SEO & AEO best practices and content performance metrics
Fully remote global team working from home
Stock options for every employee
$400 office stipend
Pledge 1% - time off during the year for helping nonprofits
Health insurance contribution (if in the US)
Children's 529 college fund assistance (if in the US)
We have four native apps on the Salesforce AppExchange for managing Events, collecting Payments, sending Messages, and protecting Data. We move fast and have a significant structure in our product build process. Our customers span from 1-person companies to Fortune 500s.
Our apps continue to be easy to use and setup, due to continuous refinements with our UX. Most apps in our space take weeks to implement; We believe enterprise apps should be as easy to use as consumer mobile apps.
Our team is tightly knit, assisted through our annual company trip (as we're remote). While we are a Remote first culture we are currently only able to accept applicants in AZ, CA, CO, FL, GA, IL, KY, MD, MI, MN, MO, MT, NC, NH, NJ, NY, OH, PA, SC, SD, TX, VA, WA, and WI
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