Job Description
- Job Description:
- Act as the paid media client lead owning the growth of their digital fundraising program through many paid media channels: Meta, Search, P2P Texting, List Growth, and more
- Develop, set, and execute all aspects of client’s digital paid media fundraising strategy to meet client goals including media planning, projections, and content development
- Work with internal paid media ad ops teams to execute and optimize all aspects of client’s paid media program
- Brainstorm and develop creative ideas for our clients, write, fact-check, and proofread content
- Ensure all content is rooted in the authentic and honest voice of the client, and that each program is unique, relevant, and timely
- Respond to topics in real-time by assisting in drafting ads and texts in response to news stories that are breaking fast
- Lead on relevant client communications
- Contribute to a collaborative culture that helps improve our work product
- Work with designers, email strategists, and vendor partners to meet your client's needs as necessary
- Be on top of digital trends and new tools, so we can make cutting-edge recommendations to our clients based on best practices
- Tailor paid media fundraising strategies to the unique needs of each client and circumstance. Think outside the box and look for opportunities to innovate
- Use, evaluate, and provide feedback on new digital tools and emerging technologies being tested by Authentic to improve programs and workflows as necessary
- Perform other duties as needed
- Requirements:
- Knowledge of the issues and a passion for electing Democratic candidates and advancing the progressive movement
- Transferable experience from a previous role or a short period in a similar position
- Experience working in advertising platforms like Facebook and Google Ads and CRMs like NGP and ActionKit
- Demonstrated experience of creating and setting strategy for a client
- Proven effective written and verbal communication skills
- Proven ability to handle multiple tasks, work well under pressure, and meet tight deadlines
- Experience in stakeholder or client management, copywriting, and digital ad campaigns
- Proficient computer skills and familiarity with Google Sheets/Microsoft Excel
- Able to work extended hours when needed/for rapid response moments
- Eager to learn and self-educate
- Committed to getting things right – pays close attention to detail and doesn’t stop trying
- Support for progressive values and commitment to building a safe and diverse workplace where people from all walks of life can contribute and advance the movement.
- Benefits:
- 100% employer covered health insurance
- 401K with employer contribution
- Flexible vacation and sick leave
- Generous paid parental leave & dependent care benefits
- Flexible telecommute and remote work policies
- Monthly phone reimbursement
- Wellness benefits
- Mental health benefits
- Commuter benefits
- Home office stipend or local hot desk
- Student loan repayment assistance
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