Job Description
Direct Response Meta Ads Copywriter (Podcast + Street Interview Style Ads)
We’re looking for a high-level direct response copywriter who understands how to write native-feeling Meta ads that convert.
Our brand runs high-volume Meta ad campaigns, and we’re specifically looking for someone who can write UGC-style scripts, especially:
- Podcast-style ads (host reads / conversational)
- Street interview ads (man-on-the-street style)
- UGC testimonial ads
- Founder-style ads
This is not corporate copywriting. We want someone who understands direct response psychology and performance marketing.
What You’ll Be Writing
Examples of scripts we produce:
Podcast Ads
Host reads that feel natural but are structured to sell.
Example style:
“So I normally hate supplements… but this one actually surprised me.”
Street Interview Ads
Fast, curiosity-driven, social proof style ads.
Example style:
“What supplement changed your life the most?”
UGC Ads
Customer-style storytelling.
Example style:
“I didn’t realize my body was missing this until I tried it.”
Responsibilities
- Write Meta ad scripts (15–45 seconds)
- Create multiple hooks per concept
- Turn winning angles into new ad variations
- Structure ads using direct response frameworks
Typical deliverables:
5–10 hooks per concept
3–5 full ad scripts
Iterations based on performance
Ideal Candidate
You are not a beginner copywriter.
You understand:
- Direct response marketing
- Hook creation
- Pattern interrupts
- Curiosity-driven ads
- Native-style Meta ads
Bonus if you’ve worked with:
- TikTok ads
- Meta ads scaling brands
- Health / supplement brands
- UGC creators
This Is NOT For You If
❌ You only write blog posts
❌ You write “brand awareness” copy
❌ You don’t understand ad hooks
This IS For You If
✅ You’ve written ads that scale spend
✅ You understand Meta ad creative strategy
✅ You know how to write scroll-stopping hooks
To Apply
Send:
1️⃣ 3 examples of Meta ad scripts you’ve written
2️⃣ Any podcast-style or street interview ads
3️⃣ Your favorite ad hook you’ve written
Applications without examples will not be reviewed.
Opportunity
This can turn into long-term weekly work for the right copywriter.
We produce high volumes of ads, and top performers will get consistent work.
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