Job Description
We run a business-to-business website, Advisera.com, selling online compliance and training products for small and medium-sized companies worldwide. By making complex compliance frameworks easy to understand and practical to implement, we’ve built a strong reputation in the Compliance Solutions space.
We are looking for an Email Marketing Specialist / Coordinator who will help execute and optimize our email campaigns — from newsletters and product updates to promotional campaigns and customer surveys.
This is a hands-on operational role, focused on writing emails, building campaigns, and improving performance through analysis and testing.
Preferred working hours: CET time zone (Central European Time).
Your responsibilities:
- Writing various types of email content (product promotions and updates, newsletters and content announcements, customer surveys and onboarding messages, email sequences and drip campaigns, etc.)
- Building, scheduling, and managing campaigns
- Monitoring campaign performance (open rates, CTR, conversions, etc.)
- Preparing monthly performance reports
- Proposing improvements based on data and testing results (e.g., A/B testing, segmentation)
- Suggesting ideas for promotional campaigns
- Coordinating email campaigns with website promotions and the marketing calendar
Requirements:
- Proven experience in email marketing, preferably for B2B or digital products
- Strong copywriting skills adapted to email formats and audiences
- Ability to track, analyze, and interpret key performance metrics
- Analytical mindset combined with creativity
- Strong attention to detail
Bonus:
- Experience aligning email campaigns with website CTAs and landing pages
- Experience with segmentation and lifecycle marketing
- Hands-on experience with HubSpot
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