Job Description
- *About arenaflex**
arenaflex is a dynamic and innovative company that is revolutionizing the sports nutrition industry with its cutting-edge products and services. As a leading player in the market, arenaflex is committed to delivering exceptional customer experiences and driving business growth through strategic partnerships and collaborations. With a strong entrepreneurial culture and a passion for innovation, arenaflex is the perfect place for talented professionals to grow their careers and make a meaningful impact.
- *Job Summary**
arenaflex is seeking an experienced Senior Director, Customer Sales South to join our team. As a key leader in our organization, you will be responsible for leading a cross-functional team to deliver business results across assigned territory. You will work closely with our customers, including Publix and SEG, to develop and execute annual plans that drive revenue growth and achieve aggressive business targets. If you are a results-driven professional with a passion for sales and customer development, we encourage you to apply for this exciting opportunity.
- *Responsibilities**
As a Senior Director, Customer Sales South, you will be responsible for the following key responsibilities:
- **Customer Development** + Lead a team of direct reports to manage Publix and SEG customers, as well as HEB, Brookshire, K-VA-T Food City, and Military Channel customers.+ Drive processes and execution of annual plans across assigned customers and bottlers, delivering key business and financial metrics, including topline results (Revenue, volume, Share) and key financial metrics (trade spend and T&E budgets).+ Partner with Sr. Management and cross-functional team members to build Annual Plans to achieve both short-term and long-term business objectives.+ Lead annual negotiations to ensure an optimized partnership agreement is in place that supports overall organizational priorities.+ Collaborate with a cross-functional team to develop and implement overall customer selling stories, providing key insights to deliver all key execution metrics (Assortment, Shelving, Pricing, Merchandising, and Innovation).+ Oversee on-going account updates and performance reporting against key metrics, problem-solving plan gaps, and bringing forward recommendations to deliver on required business objectives.+ Complete administrative duties required by the customer (contracts, new item forms, etc.).
- **System Leadership** + Participate in all system routines as needed (CCLT, Customer core Teams) to provide customer updates, including annual plan targets and elements, and on-going customer performance updates and action plans to deliver annual plans.+ Work closely with Coca-Cola sales teams to maximize mutual goals, results, and execution.+ Build and leverage relationships with both BASN teams and Bottlers to ensure alignment and focus on delivering key customer objectives.
- **Cross-Functional Communication and Collaboration** + Provide on-going updates on customer plan results and opportunities to arenaflex management.+ Participate in key cross-functional routines to provide on-going plan updates and ensure flawless execution of customer programs and initiatives.+ Provide customer input to annual plans, including all Marketing, Commercial, and Innovation plans.
- **Organizational Development** + Leverage all cross-functional resources to deliver best-in-class capabilities to customers, including selling stories, consumer and customer marketing, and insights, and revenue growth management plans.+ Coach and mentor team, direct reports, and support staff, providing subject matter expertise on customer needs, ensuring the team is supported, and the required resources are in place to support overall business priorities.+ Manage to annual T&E budget for the department, ensuring alignment with internal financial objectives.
- *Requirements**
To be successful in this role, you will need to possess the following qualifications and skills:
- **Education** + Bachelor's Degree or relevant experience required
- **Experience** + 8 years of direct sales experience in the CPG industry, with a track record of successfully selling into multiple national and regional channel customers required+ Located in Southeast or Texas preferred+ Recent Publix and SEG experience preferred+ DSD beverage background preferred
- **Skills** + Self-motivated and highly organized with a strong desire to produce results with an entrepreneurial spirit to succeed+ Ability to quickly assess the needs of the business, develop an action plan, and manage the required change+ Effective intermingle with a wide variety of business professionals+ Passion for building brands, new products, and long-term growth+ Verifiable list of current contacts with appropriate buyers and divisional managers+ Solid computer skills in Outlook, PowerPoint, Excel, and Word+ Strong understanding and analytical skills in understanding of Nielsen/IRI syndicated data
- **Travel** + Position requires substantial travel (30% if based in FL area; 50% outside of territory) by car and plane, including both local and neighboring geographic territories+ Must hold and maintain a valid driver's license and be able to drive long distances+ Motor Vehicle Records must satisfy Company standards per Driving Policy
- *Preferred Skills**
- Alteryx
- Branding
- Channels Strategy
- Conversion Rate
- Customer Insights
- Demand Generation
- Digital Advertising
- Google Analytics
- Key Performance Indicators (KPI)
- Leadership
- Marketing Campaigns
- Marketing Insights
- Marketing Strategies
- Market Segmentation
- Media Buying
- Microsoft Office
- Microsoft Power Business Intelligence (BI)
- Product Commercialization
- Sales Channel Development
- Social Media
- Strategy Development
- Structured Query Language (SQL)
- Tableau (Software)
- *Compensation and Benefits**
- Base pay offered may vary depending on geography, job-related knowledge, skills, and experience
- A full range of medical, financial, and/or other benefits, dependent on the position, is offered
- Annual Incentive Reference Value Percentage: 30
- *About arenaflex's Culture**
arenaflex is committed to creating a culture that is grounded in our company purpose, to refresh the world and make a difference. We act with a growth mindset, take an expansive approach to what's possible, and believe in continuous learning to improve our business and ourselves. We focus on four key behaviors – curious, empowered, inclusive, and agile – and value how we work as much as what we achieve. We believe that our culture is one of the reasons our company continues to thrive after 130+ years.
- *Equal Opportunity Employer**
arenaflex is an Equal Opportunity Employer and does not discriminate against any employee or applicant for employment because of race, color, sex, age, national origin, religion, sexual orientation, gender identity and/or expression, status as a veteran, and basis of disability or any other federal, state, or local protected class.
- *How to Apply**
If you are a motivated and results-driven professional with a passion for sales and customer development, we encourage you to apply for this exciting opportunity. Please visit our website to learn more about arenaflex and to submit your application.
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