Job Description
About Us:
We are a small but growing telemedicine company that provides healthcare services and prescription medications to consumers across various states. We are looking for a Google PPC Expert Ads Manager to join our team on a contract basis, with the potential for a full-time role. This position will focus on managing and expanding our Google PPC channels, including Search, Shopping, and... Performance Max.
Job Description:
We are seeking a highly experienced and talented Google AdWords marketing consultant to join our small business healthcare team. The ideal candidate should have a proven track record in developing and executing successful AdWords campaigns, with at least 5 years of experience in the field. As a Google AdWords marketing consultant, you will be responsible for managing and optimizing our campaigns to ensure maximum ROI.
Responsibilities (Not limited to):
Β Experienced with various Google ad types, including Google Shopping ads. This will be one of the main ad types we use in addition to the standard responsive ad search.
Β Create an optimized ad group structure.
Β Utilize best practice implementation of extended text ad format.
Β Use bidding strategies that place ads in the proper rank within the top Google ad slots.
Β Be optimized for mobile.
Β Use each and every available ad extension when applicable.
Β Optimize Google Analytics integration for advanced insight on web traffic.
Β Help create Google Ads strategy.
Β Develop and implement AdWords campaigns that align with clients' business goals.
Β Conduct in-depth keyword research to identify the most effective keywords for campaigns.
Β Monitor and analyze campaign performance to identify areas for improvement and optimization.
Β Stay up-to-date with the latest AdWords best practices and updates to ensure campaigns remain effective.
Β Communicate with clients to provide regular performance updates and make recommendations for improvement.
Β Work closely with the client's in-house team to ensure that campaigns are integrated with their overall marketing strategy.
Β Develop compelling ad copy that resonates with the target audience and drives conversions.
Requirements:
Β At least 5-10 years of experience in Google AdWords marketing.
Β Demonstrated ability to deliver successful AdWords campaigns with proven results.
Β Strong knowledge of AdWords policies and best practices.
Β Excellent analytical skills and the ability to make data-driven decisions.
Β Excellent communication and interpersonal skills.
Β Strong copywriting skills with a proven ability to create persuasive and effective ad copy.
Β Strong project management and time management skills.
Preferred:
Β BachelorΒs degree in Marketing or a related field; a degree in statistics or mathematics is a plus.
Β 5 to 10 years of experience in digital marketing, with a strong background in both paid media and organic social media management, especially in healthcare or telemedicine.
Β Approximately 5 years of experience working in an agency environment is preferred.
Job Types: Part-time, Contract
Benefits:
Β Flexible schedule
Schedule:
Β Day shift
Β Monday to Friday
Work Location: Remote
Apply Now