Job Description
Job Overview
We are seeking a dynamic and detail-oriented Klaviyo Email SMS Marketing Expert to elevate our digital marketing efforts through targeted email and SMS campaigns. In this role, you will leverage your expertise in marketing automation, customer segmentation, and analytics to craft compelling messages that engage our audience and drive conversions. Your innovative approach to email and SMS marketing will help us build stronger relationships with customers, optimize campaign performance, and contribute to our overall e-commerce success. If you thrive in a fast-paced environment and are passionate about digital marketing, this is your chance to make a significant impact!
- Responsibilities
- Develop, execute, and optimize email and SMS marketing campaigns using Klaviyo platform to maximize engagement and revenue.
- Implement advanced customer segmentation strategies to deliver personalized content tailored to different audience groups.
- Design visually appealing emails using tools like Adobe Photoshop and CSS to ensure brand consistency and high visual impact.
- Manage marketing automation workflows within Klaviyo, Salesforce Marketing Cloud, Pardot, HubSpot, or similar platforms for seamless customer journeys.
- Conduct A/B testing on subject lines, content, send times, and other variables to improve open rates and click-through rates.
- Analyze campaign performance using Google Analytics, SQL queries, and Klaviyo analytics dashboards; generate insights for continuous improvement.
- Collaborate with cross-functional teams including copywriters, designers, and e-commerce specialists to create compelling messaging that aligns with overall marketing strategies.
- Qualifications
- Proven experience in email marketing and SMS campaigns within an e-commerce or digital marketing environment.
- Strong proficiency in Klaviyo platform along with familiarity with Mailchimp, Salesforce Marketing Cloud, Pardot, HubSpot or similar tools.
- Expertise in customer segmentation techniques to target audiences effectively.
- Skilled in HTML, CSS, and Adobe Photoshop for designing engaging email templates.
- Knowledge of marketing automation workflows and analytics tools such as Google Analytics and SQL for data-driven decision making.
- Experience with A/B testing methodologies to optimize campaign results.
- Excellent copywriting skills with the ability to craft clear, persuasive messaging that resonates with diverse audiences.
- Familiarity with digital marketing best practices including email marketing regulations and deliverability strategies. Join us as a Klaviyo Email SMS Marketing Expert and become a vital part of our vibrant team dedicated to innovative digital engagement!
Job Type: Temporary
Pay: $100.00 - $1,000.00 per day
Work Location: Remote
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