Marketing Coordinator (Ads)

🌍 Remote, USA 🎯 Full-time 🕐 Posted Recently

Job Description

Too Lost is a music and technology company that provides SaaS solutions for independent music rights holders. They are seeking a Marketing Coordinator to play a key role in planning, executing, and optimizing digital advertising campaigns aimed at driving platform growth and user acquisition.

Responsibilities

Monitor campaign delivery, pacing, and spend to ensure alignment with assigned budgets
Report daily, weekly, and monthly on performance data across Google Ads, Meta, LinkedIn, and other paid platforms to track user sign-ups and platform retention
Maintain a standardized reporting dashboard tracking impressions, clicks, CTR, CPC, and CPA
Verify data accuracy to ensure we are effectively reaching our core various audiences
Prepare summaries and insights for internal performance reviews and strategy discussions
Conduct regular health checks to ensure campaigns are active, optimized, and performing against key goals
Provide actionable recommendations to improve efficiency, engagement, and ROI across campaigns
Execute A/B testing on ad copy, creatives, and targeting parameters that highlight our technology features and distribution tools
Collaborate with the Marketing Manager to analyze keyword trends and inform content and audience strategies
Troubleshoot delivery issues, performance drops, or other platform-related challenges
Work with the Marketing Manager on event planning and quantifying events
Support the Marketing Manager in reviewing and editing press releases regarding company milestones and product updates
Assist in preparing promotional content or ad copy to support product launches

Skills

1+ years of experience in digital marketing or advertising analytics, preferably in music, entertainment, or tech with a more strategic approach to ads
Proficiency in Google Ads, Meta Ads Manager, and related analytics tools; certifications are a plus
Strong organizational skills with attention to detail
Excellent written and verbal communication abilities
Comfortable working independently and collaboratively within a small, fast-moving team
Analytical thinker with strong problem-solving skills and an eagerness to learn

Benefits

Competitive salary and benefits

Company Overview

Too Lost is a music technology and services company that provides music distribution and rights management services. It was founded in 2019, and is headquartered in New York, New York, USA, with a workforce of 11-50 employees. Its website is https://www.toolost.com.

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