Job Description
Note: The job is a remote job and is open to candidates in USA. TeamPeople is an organization dedicated to providing superior customer service, and they are seeking a Brand Marketing Manager to execute enterprise marketing initiatives. This role involves creating marketing strategies, managing campaigns, and collaborating with various teams to enhance brand awareness and drive talent engagement. Responsibilities • Strategy Development: Create and implement marketing strategies to attract entry-level, mid-career and senior-level talent • Campaign Execution: Develop and manage integrated marketing campaigns (paid, owned, earned) to support business-specific lateral hiring needs • Employer Branding: Partner with Employer Brand and Talent Acquisition teams to bring to life EVP (Employer Value Proposition) for lateral hires • Content Creation: Craft compelling content that resonates with candidates, including social media posts, landing pages, videos, and event materials • Data & Insights: Monitor campaign performance and provide insights to improve results; use analytics to inform targeting and messaging • Partnerships: Work closely with Talent Acquisition, Opportunity and Inclusion, Communications, agency partners and external vendors to ensure alignment and effectiveness of marketing efforts • Project Coordination: Partner with marketing leads, creative teams and agencies to manage workflow and approvals • Collaboration: Help to ensure alignment on priorities and deliverables across Marketing leadership. Help to raise visibility of brand marketing effort within/outside of the broader team. Skills • Strategic, creative thinker with strong creative instincts • Collaborative and comfortable working in an interlaced environment • Passionate about driving impact through meaningful storytelling and data-informed marketing • Demonstrated ability to translate business goals into targeted marketing strategies and storytelling assets • Experience creating content for social media, landing pages, videos, and events • Strong understanding of marketing analytics, campaign optimization, and audience targeting • Bachelor’s degree in Marketing, Communications, Business, or a related field preferred • 3–5 years of experience in marketing, employer branding, or talent marketing • Project management experience, including managing workflows, timelines, and approval processes • Experience developing and executing integrated marketing campaigns • Experience working within a highly matrixed environment • Experience supporting recruitment, employer brand, or talent acquisition initiatives Benefits • Medical • Dental • Vision • Spending accounts • Life insurance • Voluntary plans • Participation in a 401(k) plan Company Overview • From the highly creative to the intrinsically technical, our passion is building successful communications teams world-wide with our flexible and scalable approach. It was founded in 2004, and is headquartered in Falls Church, Virginia, USA, with a workforce of 501-1000 employees. Its website is Apply tot his job