Job Description
Note: The job is a remote job and is open to candidates in USA. North Star Network is a global sports and betting media group that connects sports fans and bettors across 30+ countries. They are seeking a Content Writer to create engaging, SEO-optimized content for their Western Europe Business Unit, collaborating with various teams to ensure high-quality articles that resonate with audiences. Responsibilities • Content Creation • Write original, high-quality articles following provided briefs, tone, and structure • Adapt your style to match different markets, audiences, and brands • Ensure factual accuracy, clarity, and a consistent, engaging tone • Meet content volume and deadline expectations while maintaining top editorial quality • Research relevant topics, trends, and operators to ensure up-to-date and reliable information • Bring first-hand experience and in-depth expertise where applicable • SEO Integration • Apply SEO best practices (keywords, internal linking, meta tags, structured formatting) • Optimize content for visibility, engagement, and conversion • Collaborate with SEO and content teams to update and improve existing content • Monitor article performance and use feedback to refine writing and targeting • Review and refresh older content to maintain relevance and authority • Collaboration & Feedback • Work closely with Editors and Content Managers to refine drafts and integrate feedback • Maintain consistent tone and quality across brands and markets • Participate in content workshops and reviews to continuously improve • Communicate proactively about progress, challenges, and content ideas • Compliance & Quality • Ensure all content complies with editorial, brand, and regulatory standards — particularly for iGaming and sports-related topics • Maintain accuracy and neutrality when covering operators, games, or predictions • Proofread your own work to minimize revisions • Stay informed on market regulations, trends, and audience expectations Skills • Native or fluent English and French speaker • Significant experience as a Content Writer, Journalist, or SEO Copywriter — ideally in sports, iGaming, or related digital media fields • Strong understanding of SEO fundamentals and digital publishing • Excellent research, writing, and editing skills • Ability to work independently while managing multiple deadlines • Detail-oriented, creative, and passionate about delivering high-quality content • Familiarity with content management systems (e.g., WordPress) Benefits • 100% remote work possible. • Career development opportunities in a fast-growing global company. • A culture of autonomy, ownership, and innovation. Company Overview • North Star Network is a digital media group, specialised in covering sports and gaming on a global scale. It was founded in 2017, and is headquartered in Levallois, Île-de-France, FR, with a workforce of 201-500 employees. Its website is Apply tot his job