[Remote] Paid Search Specialist (Google + Microsoft Ads)

🌍 Remote, USA 🎯 Full-time 🕐 Posted Recently

Job Description

Note: The job is a remote job and is open to candidates in USA. Double i Digital is a performance-focused paid media agency that specializes in strategy, data integrity, and execution excellence. They are seeking a Paid Search Specialist who will take ownership of account performance, focusing on campaign builds, optimizations, and reporting without direct client interaction.

Build and launch Search, Shopping, Performance Max, and remarketing campaigns
Structure accounts for scalability and testing
Execute restructuring initiatives when necessary
Implement systematic testing frameworks
Ongoing bid, budget, and segmentation optimization
Search term mining and negative strategy
Asset and audience refinement
Performance Max optimization
Scaling profitable campaigns while protecting efficiency
Diagnose and resolve feed disapprovals
Optimize product titles, descriptions, and attributes
Improve segmentation through custom labels
Identify feed improvements that drive performance gains
Validate Google Ads conversion tracking
Ensure GA4 and GTM event accuracy
Troubleshoot Microsoft UET tracking
Identify and correct attribution or data inconsistencies
Conduct structured account audits
Identify inefficiencies and missed opportunities
Provide clear, actionable optimization plans
Deliver concise performance reporting

3+ years hands-on Google Ads experience
Experience managing Microsoft Ads
Strong Shopping and Performance Max experience
Strong analytical and troubleshooting skills
Comfortable working independently and taking ownership
High accountability and attention to detail
Deep understanding of conversion tracking (GA4 + GTM)
Experience working inside Google Merchant Center

Most businesses don’t fail because they’re missing a great product. They fail because they never crack the code on growth. It was founded in 2025, and is headquartered in Murfreesboro, Tennessee, US, with a workforce of 0-1 employees. Its website is https://doubleidigital.com/.

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