Job Description
Job Description We are looking for an experienced Conversion Rate Optimization (CRO) specialist to help scale a Shopify store that already receives traffic but is under-converting. Our goal is simple: Turn cold traffic into paying customers and increase revenue per visitor. This is not a beginner-level role. We need someone who understands customer psychology, conversion strategy, UX optimization, and data-driven experimentation — not just cosmetic design changes. Key Objectives • Analyze current store performance and identify conversion bottlenecks • Optimize homepage, product pages, and checkout flow for higher conversions • Improve trust signals, brand credibility, and perceived product value • Create clear customer journeys from cold traffic to purchase • Suggest and implement A/B testing strategies • Optimize mobile shopping experience • Increase average order value (AOV) through upsells and bundles • Set up proper tracking (GA4, Shopify analytics, heatmaps) What We Expect From You • Proven CRO experience specifically with Shopify stores • Ability to audit a store and provide a clear action plan • Strong understanding of consumer psychology and buying behavior • Experience with heatmap tools (Hotjar, Lucky Orange, etc.) • Ability to implement changes directly or guide our team • Clear communication and structured reporting Please Include In Your Proposal • Examples of Shopify stores you’ve optimized • Before/after conversion results • Your CRO process and methodology • Estimated timeline to deliver results • Your pricing structure Project Type Initial CRO Audit + Optimization Implementation Long-term collaboration possible if results are strong. Store Stage • Shopify store live • Traffic already coming in • Low conversion rate • Need to warm cold traffic and improve buyer trust Budget Open to proposals based on experience and scope. Apply tot his job