Job Description
Cramer-Krasselt is one of America’s largest independent agencies, known for its full-service capabilities in modern marketing. The Social & PR Manager will lead integrated social, influencer, and PR programs, collaborating with various teams to create culturally relevant content and drive brand engagement. Responsibilities Develop organic social content and concepts for several key platforms across clients Manage content calendars and able to keep close attention to details for any scheduling changes Schedule and publish across platforms Lead community management across key clients including development of response guides and strategies Proactively and reactively engage in the communities, following approved response guides and strategies Ability to research and vet influencers that align to brand strategy Develop and execute influencer and creator partnerships Monitor trends, conversations, and platform innovations to keep brands relevant Apply social listening and performance data to inform strategy and optimization Identify real-time opportunities to engage in culture and conversation Has foundational PR experience in past role including media list development, crafting angles and pitching journalists Support earned media storytelling: identifying newsworthy angles and narratives Understand key social and PR metrics; contribute to reporting and insights Continuously optimize programs based on performance data and learnings Build strong relationships with client partners through clear communication and proactive thinking Support internal and client meetings with confidence and clarity Contribute to presentations and help tell compelling stories through data and ideas Skills 1–2+ years of experience in social media or integrated communications Strong understanding of today's social landscape, platforms and content trends Strong experience with influencer/creator programs Familiarity with earned media strategy Familiarity with content publishing tools, social listening tools, analytics and reporting frameworks Familiarity with design tools such as Canva Familiarity with social video editing software such as CapCut Strong communication and presentation skills Ability to manage multiple workstreams and deadlines in a fast-paced environment A collaborative mindset and curiosity for culture, media, and storytelling Experience working in an agency environment Paid social knowledge or exposure Passion for emerging platforms, creators and digital culture Benefits Medical, dental and vision for employees and dependents including domestic partners Disability 401(k) company match and profit sharing Paid time off including parental leave Company Overview Cramer-Krasselt is a professional advertising and marketing agency. It was founded in 1898, and is headquartered in Chicago, Illinois, USA, with a workforce of 201-500 employees. Its website is