Job Description
Iām looking to collaborate with a senior B2B marketing professional to help improve outreach, demand generation, and event-led lead generation for enterprise and mid-market audiences. This is a consulting/advisory role, not execution-heavy. The focus is on reviewing current outreach, messaging, event strategies (webinars, conferences, podcasts), and follow-up workflows, then providing clear, actionable recommendations. Each session should result in practical next steps. Key focus areas: ā¢ Outbound and inbound outreach strategy ā¢ Demand generation planning ā¢ Event-led lead generation and follow-ups ā¢ Messaging for enterprise decision-makers ā¢ Connecting marketing activities to revenue outcomes ā¢ Practical use of AI and modern marketing tools What Iām looking for: ā¢ 8+ years of B2B marketing or demand gen experience ā¢ Experience with enterprise or large mid-market audiences ā¢ Proven success with event- or webinar-driven leads ā¢ Strong strategic thinking with hands-on guidance ā¢ Comfortable giving direct, actionable feedback Engagement: ā¢ Ongoing, hourly collaboration ā¢ Flexible schedule ā¢ Strategy and review-focused sessions If this sounds interesting, please share a brief background, relevant experience, hourly rate, and availability. Apply tot his job