Job Description
Note: The job is a remote job and is open to candidates in USA. Attest BioSciences is hiring a Fractional Chief of Sales & Marketing (CSMO) to help operationalize their go-to-market strategy and drive customer acquisition for their advanced at-home diagnostics. This part-time role will focus on sales leadership, marketing growth, and customer lifecycle management, ultimately transitioning to a full-time executive position after funding. Responsibilities • Operationalize and iterate on Attest’s established GTM strategy across diagnostic product lines • Develop a sales pipeline across DTC and strategic wellness/community partners, leveraging your existing network to accelerate warm introductions, partnership opportunities, and early commercial traction • Build sales infrastructure including CRM systems, dashboards, and reporting frameworks • Collaborate with the CFO on pricing strategy, revenue modeling, and commercialization economics • Lead brand positioning, messaging, and creative direction across channels • Direct DTC acquisition (paid social/search, retargeting, funnel optimization) • Launch awareness and pre-launch campaigns to build traction and waitlists • Build influencer/creator partnerships and community-based outreach programs • Oversee content strategy, social media, and educational marketing • Develop personalized email/SMS flows for education, onboarding, and retention • Create customer journeys that reinforce trust and support repeat testing • Build loyalty and engagement strategies aligned with long-term health monitoring • Partner closely with the CEO, COO/CSO, CFO and other key stakeholders • Provide KPIs and insights for investor updates and fundraising • Help define and recruit the future commercial team post-seed Skills • 5–12+ years in Sales, Marketing, Growth, or Commercial leadership • Demonstrated success in early-stage startup environments • Experience executing and optimizing GTM strategies • Strong DTC acquisition, funnel optimization, CRM, and analytics experience • Proven ability to build partnerships and leverage an existing network for traction • Strong communicator and storyteller • Able to balance strategic leadership with hands-on execution • Bachelor's degree in a relevant field (Marketing, Business, Economics, Data Analytics, or related discipline) • Healthcare, diagnostics, biotech, or wellness experience • MBA Company Overview • Attest BioSciences is dedicated to revolutionizing medical testing, particularly cancer screening, by offering innovative, accessible, and comprehensive at-home testing services directly to consumers. It was founded in 2020, and is headquartered in , with a workforce of 2-10 employees. Its website is Apply tot his job