B2B SaaS Lead Generation Specialist (Outbound) – Instantly.ai + LinkedIn Sales Nav

🌍 Remote, USA 🎯 Full-time 🕐 Posted Recently

Job Description

We're Larte — a new B2B SaaS tool built for brands and agencies running influencer marketing campaigns. Think prompt-based influencer search, list building, and direct contact export. We're post-launch and building our first outbound pipeline.

We're looking for someone who's done this before and can hit the ground running. No hand-holding — we'll give you the tools and direction. You bring the process.

What you'll be doing

Building targeted prospect lists (Founders, Heads of Marketing, Influencer Managers, Growth Leads) using Apollo, Clay, LinkedIn Sales Navigator, and Crunchbase

Running cold email campaigns via Instantly.ai — multi-inbox setup, domain rotation, deliverability management

Running LinkedIn outreach via Sales Navigator — structured, personalised, no spam

A/B testing messaging and iterating based on reply rate data

Directing high-fit prospects toward our free trial (1 week, includes credits)

Identifying and escalating high-value leads (larger brands or agencies showing genuine interest) directly to the founders for a potential demo call — rather than pushing everyone to self-serve

Reporting weekly KPIs (contacts added, emails sent, reply rate, free trial signups driven)

You're a fit if you have

Hands-on experience running outbound for a SaaS or digital product

Working knowledge of Instantly.ai (or similar) and LinkedIn Sales Nav

Understanding of email deliverability — SPF/DKIM/DMARC, warm-up, domain rotation

A commercial instinct for knowing the difference between a self-serve lead and one worth escalating

Clean, organised list-building habits and comfortable following SOPs

Metric-driven mindset — you track everything and know what to do when numbers dip

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