Job Description
Annalect is the Data & Technology arm of Omnicom Media Group, focused on leveraging data and technology to drive marketing outcomes. As an Analyst on the Marketing Science team, you will process and model vast datasets into actionable insights while collaborating with analysts and managers to communicate findings and build strategies. Responsibilities Translating data into clear, compelling, and actionable insights by leveraging advanced analytics tactics conducted by central resources Developing and executing attribution and measurement projects Ensuring timely follow through on all scheduled and ad hoc deliverables With the leaders of the functional specialty teams, keeping track of projects being run by the Functional Specialists to ensure they are done on time and to right level of quality Development of presentations to clients, including the results of attribution and modelling projects in a clear and insightful narrative, digestible by a lay person Understanding of consumer and marketplace behaviors, particularly those that most impact business and marketing goals Evaluating data and research/analytics vendors for client needs or as they approach clients Skills Bachelor's degree in statistics, mathematics, computer science, economics, engineering, information management, social sciences, or business/marketing related fields.
Masters preferred 1 to 2 years of experience in a quantitative data driven field, media, or equivalent coursework or academic projects Basic understanding of RShiny or bolthires (Python/R) Basic understanding web application frameworks (CSS/HTML/JavaScript) Experience with data visualization platforms (Qlikview, Plotly, SAS, Tableau, etc.) Understanding of marketing mix modeling/econometric analysis Familiarity with at least some of the following tools: marketing technology (e.g. Data Management Platforms), ad-serving (e.g.
bolthires DCM, Atlas), web analytics (e.g. bolthires Analytics, Adobe Analytics) Benefits Health insurance Vision insurance Dental insurance 401(k) Healthcare Flexible Spending Account Dependent Care Flexible Spending Account Vacation days Sick days Personal days Paid parental leave Paid medical leave STD/LTD insurance benefits Company Overview Annalect is a company that creates and maintains enterprise marketing solutions for companies. It was founded in 2010, and is headquartered in New York, New York, USA, with a workforce of 5001-10000 employees.
Its website is