Job Description
Note: The job is a remote job and is open to candidates in USA. STERRY Limited is a Growth Marketing Agency focused on Crowdfunding, Advertising, PR & Creatives Solutions. They are seeking a Marketing Manager to manage diverse markets in Europe, particularly Germany, France, Spain, and Italy, ensuring effective marketing strategies and client relationships in a remote setup. Responsibilities β’ Manage and oversee marketing strategies across diverse European markets β’ Coordinate cross-functional teams in a remote environment β’ Build and manage client relationships to ensure satisfaction and retention β’ Design and implement effective marketing strategies that align with business goals β’ Analyze data to adjust campaigns for optimal performance β’ Tailor marketing strategies to local consumer behavior and cultural nuances β’ Lead and mentor remote teams, ensuring effective communication and collaboration β’ Manage budgets and allocate resources efficiently across markets and campaigns β’ Utilize digital marketing tools and platforms for campaign execution and performance tracking β’ Localize marketing campaigns in terms of language, imagery, tone, and channel selection Skills β’ Bachelor's degree (or equivalent) in Marketing, Business Administration, Communications, or a related field β’ Proven experience in marketing management, particularly in a digital marketing agency environment β’ Experience in international markets or with clients in Germany, France, Spain, Italy, or Europe. Understanding cultural nuances is crucial β’ Fluency in English is essential as it's the global business language β’ Digital Marketing Expertise: Proficiency with digital marketing strategies and tools like SEO, SEM (Google Ads), content marketing, social media, affiliate marketing, and influencer marketing β’ Deep understanding of local consumer behavior in the target countries (Germany, France, Spain, Italy) and the ability to tailor strategies to each market's unique culture β’ Excellent communication skills (verbal and written) to collaborate effectively with clients, internal teams, and external partners β’ Strategic thinking: Ability to design and implement effective marketing strategies that align with business goals and objectives β’ Ability to work across different time zones, adapting to the needs of teams and clients in multiple regions β’ Strong ability to build and manage client relationships, ensuring client satisfaction and retention β’ Experience using remote collaboration tools (e.g., Slack, Zoom, Trello, Asana, etc.) β’ Experience in budget management, ensuring the optimal allocation of resources across markets and campaigns β’ Problem-solving skills to address challenges creatively β’ Time management and self-discipline to work efficiently in a remote environment β’ Master's degree (optional) in International Marketing, Digital Marketing, or Business Administration could be an advantage β’ Experience working in a remote or distributed team is highly desirable β’ Fluency or advanced proficiency in German, French, Spanish, or Italian is highly advantageous (depending on the region the agency focuses on) β’ Experience with marketing automation tools (e.g., HubSpot, Marketo, Mailchimp, etc.) β’ Familiarity with analytics tools (e.g., Google Analytics, SEMrush, Tableau, etc.) to track KPIs, manage data, and optimize campaigns β’ Content creation and strategy, including understanding of the types of content that perform well across different European markets β’ Sensitivity to local regulations around data protection (e.g., GDPR) and advertising standards in each country β’ Ability to localize marketing campaigns in terms of language, imagery, tone, and channel selection for specific European countries β’ Leadership qualities to manage, inspire, and mentor remote teams β’ Strong analytical mindset to interpret data and adjust campaigns for optimal performance β’ Comfort with ambiguity and the ability to pivot strategies as needed in a dynamic, remote working environment β’ Experience in client presentations and reporting results in a clear, concise manner β’ Familiarity with CRM platforms (Salesforce, Pipedrive) to track client communications and sales activities β’ Knowledge of ad management platforms (Google Ads, Facebook Ads Manager, LinkedIn Ads, etc.) for campaign execution β’ Google Ads and Google Analytics Certification β’ HubSpot Inbound Marketing or Content Marketing Certification β’ Facebook Blueprint Certification (for social media marketing) β’ PPC or SEO certifications (e.g., from SEMrush or Moz) β’ A network of local partners or influencers in the target markets could also be valuable β’ Familiarity with e-commerce platforms (Shopify, WooCommerce, Magento) if your agency has clients in the e-commerce space β’ Understanding of B2B marketing and ABM (Account-Based Marketing) strategies if your agency targets business clients Company Overview β’ STERRY is a Growth Marketing Agency focused on Crowdfunding, Advertising, PR & Creatives Solutions. It was founded in 2018, and is headquartered in Hong Kong, HK, with a workforce of 51-200 employees. Its website is Apply tot his job